Affiliate marketing is the easiest way to make money online because you don't need to create a product to sell. And Amazon is by far the best platform to find affiliate products. Especially physical products.
There are a million products listed on Amazon. From the affiliates point of view, this is a great opportunity because you can find products based on multiple angles. Such as keywords, popularity, and so on.
If you are an Amazon affiliate and use a WordPress website to promote your affiliate products, I have curated the following useful plugins that I believe can help you run better affiliate marketing campaigns.
You can use the following plugins to create more engaging content, monitor affiliate link performance, and so on.
How Can the Plugins Help?
Amazon affiliates who use a website to run their affiliate marketing campaign usually create blog posts to promote their affiliate products and they mostly rely on SEO to get traffic.
The biggest mistake that most affiliates make is that they overly focus on getting traffic and forget the more important aspect: conversion.
One of the things you can do to maximize your affiliate conversion once your content has decent traffic is by trying different variations of some parts of the content in which the practice is called A/B testing.
Some examples of variations you can try are button color, button text, anchor text and so on.
While you are doing A/B test, you can also monitor the performance of your affiliate links to find out which variations work best.
Some plugins on the list below allow you to do both. Some allow you to connect your website with Amazon to automatically import Amazon products, complete with the affiliate links, to your website.
Here are some WordPress plugins I hand picked to help you run your Amazon affiliate campaign.
🚨 I only include plugins I have tested. If you find other Amazon-focused plugins and they are not on the list, it means I had no chance to test it.
WordPress Plugins for Amazon Affiliates
On the list:
1. AffiliateX
AffiliateX is the first plugin I strongly recommend if you want to be more serious with your Amazon affiliate campaign. It is a comprehensive plugin for Amazon affiliates.
You can use AffiliateX to create more engaging affiliate content on your WordPress website or blog. For instance, you can instantly insert a comparison table, which is super useful if you often create comparison content.
If you often write product reviews, the plugin also allows you to add a verdict section where you can add overall score and stylist pros and cons. And more importantly, you can also add an engaging CTA button.
The elements I mentioned above are available as Gutenberg blocks so that you have more controls over design and content.
In total, there are about 20 Gutenberg blocks that AffiliateX offers to allow you to add creative elements to your affiliate content. Here is the list:
- Buttons
- Call to Action
- Notice
- Product Comparison
- Product Table
- Pros and Cons
- Single Product
- Specifications
- Verdict
- Versus Line
- Coupon Grid
- Coupon Listing
- Product Image Button
- Product Tabs
- Single Coupon
- Single Product Pros and Cons
- Top Products
- Versus
- Rating Box
- Dynamic Listing
AffiliateX supports integration with your Amazon affiliate account via Amazon Creators API to automatically sync your affiliate product content like images, prices and links to keep the relevancy and the accuracy of your content.
If you don't have access to the Amazon API for now, AffiliateX also offers a Zero API option that lets you create and display Amazon affiliate product content without requiring API credentials.
To allow you to monitor your affiliate performance, AffiliateX also comes with an analytics feature which shows you metrics like the number of clicks to your affiliate links, top links, top pages, and so on.
Furthermore, it also comes with a broken link checker and email notification over your weekly or monthly affiliate performance.
AffiliateX itself is released as a freemium plugin with the free version available on WordPress.org. Meaning that you can use it for free. You can upgrade to the pro version if you need more advanced features.
Key Features of AffiliateX:
- Native blocks for Gutenberg
- Amazon API integration
- Analytics
- Broken link checker
- Geolocation support
- Email reports
- Dynamic listing
- Elementor integration
2. Lasso
Lasso is a popular name in the Amazon affiliates community. In Lasso, you can find high-paying brands on Amazon more easily compared when you do the research yourself.
Lasso has a marketplace where you can find products from high-paying brands.
However, Lasso doesn't operate a fully WordPress plugin like AffiliateX. Instead, it operates as a SaaS platform which offers a WordPress plugin.
The WordPress plugin of Lasso allows you to create a CTA section of an Amazon product. This feature is quite useful if you often write product reviews on your WordPress blog. You can customize the look of the CTA section to make it match your site branding.
Lasso comes with two useful features to monitor your affiliate products. The first one is a broken link checker. This feature will notify you over broken affiliate links
The second one is out-of-stock notification. As the name suggests, this feature will notify you when your affiliate products are out of stock.
Lasso also comes with an analytics plugin to monitor your affiliate performance. However, this feature is not available in the plugin. The feature is only available on the SaaS version.
Key Features of Lasso Plugin:
- Broken link checker
- Out-out-stock notification
- Ability to create CTA section
- Amazon API integration
3. AmaSync
Some affiliates use WooCommerce to create an online store that specifically sells affiliate products on Amazon. If you use this practice, AmaSync is a great plugin you can use.
The plugin allows you to import Amazon products to your WooCommerce store. It will populate the buy button with your Amazon affiliate link after you connect your store with your affiliate account using Amazon Creators API.
You bulk import Amazon products using its advanced filtering and searching feature. You can also import multiple products by entering the product ASINs.
AmaSync also comes with a synchronize feature to make your product information stay updated over changes on Amazon.
Key Features of AmaSync:
- Amazon API integration
- Advanced filtering and searching
- Bulk import by ASINs
- Automatically synchronize products with Amazon
4. LinkCentral
The default editor of WordPress (Gutenberg) already comes with a set of useful blocks to create CTA and other elements which you can add to your blog post. You can even create a synced pattern if you want to add a global CTA or other elements.
I know, it takes time and effort to create ones but if you prefer this route, then you can use LinkCentral to track your affiliate links.
LinkCentral is a simple yet useful link shortener plugin for WordPress. It comes with an analytics feature to allow you to monitor the performance of your affiliate links.
With LinkCentral analytics feature, you can check which links have more clicks during a certain period.
If you want, you can enable the email notification to receive analytics reports on a weekly basis, monthly basis or any schedule you set.
LinkCentral also comes with the ability to add dynamic links to your link destination. You can set different link destinations by country, device, operating system, cookie, date, and so on.
The feature is especially useful if you join Amazon affiliate programs in different countries as you can set different affiliate links on different countries.
Key Features of LinkCentral:
- Link shortener
- Dynamic link destination
- Analytics
- Email notification
- Broken link checker
Summary
Amazon is still one of the best options if you want to get into affiliate marketing. Especially if you want to promote physical products.
It is the largest marketplace on the planet so you have abundant product options to promote.
If you are a WordPress user and want to be serious with your Amazon affiliate campaign, you can try the plugins I curated above.
AffiliateX is a comprehensive plugin to create engaging content and monitor your affiliate links. Lasso is quite useful to create a CTA section although it doesn't allow you to monitor your links performance via the WordPress dashboard.
LinkCentral is great if you only need a link shortener plugin with a solid analytics feature. And AmaSync is the best solution if you use WooCommerce to promote your affiliate products.
